In this series on men’s footwear, we have previously presented a guide to Moccasins and the Driving Moc, which is related to the Loafer but not exactly the same. So what exactly is a loafer and how does is it different from the Moccasin? In this guide, you will learn all about Loafers, different styles and the history of this wonderful shoe.
Make sure to watch the Loafer video below for the best Loafer experience. Please share it and give us a thumbs up if you like it, thank you!
Penny Loafers by Rancourt
Characteristics of a Loafer
Lace less shoe.
Low shoes, i.e. the ankle is exposed, and they do not wrap snugly around the ankle
An (often low) heel
The upper vamp has a moccasin-like construction
Sometimes loafers feature a piece of leather across the vamp, which is known as a saddle
From the above description, one can see the similarities between a moccasin and a loafer. However, there are a few key differences.
All loafers have a separate sole that is not the case for the majority of moccasins.
Loafers have a heel that is missing in a moccasin.
Unlike moccasins, loafers lack embroidery, beading or other ornamentation on the uppers.
Evolved on different continents.
The last difference is the primary reason they, though similar in many ways, evolved into two different and distinct types of footwear.
Weejuns in the 1960’s – a symbol of elegant leisure
History of the Loafer
Unlike most other shoes, the loafer has many origin stories. One of these is also said to be the moccasin thus adding to the confusion. However the two most popular, widely regarded and accepted theories are that they evolved from a Norwegian man who hybridized traditional Native American and Norwegian footwear and from an English royal commission of a new form of house shoe. While it may be rather difficult to pinpoint the exact source what is interesting is the story and journey of its evolution.
For the purpose of clarity, we subdivided the history of the loafer based on types while roughly maintaining a timeline.
Wildsmith loafer in brown with Moccasin construction and typical saddle
The Wildsmith Loafer
Across the pond to the United Kingdom, in 1847, Matthew, and Rebecca Wildsmith established a footwear manufacturing business in London by the name of Wildsmith Shoes. The mainstay of their business was making and subsequently repairing boots for the Household Cavalry, whose mounted unit, the Household Cavalry Mounted Regiment, is part of the Monarch’s official bodyguard.
In 1926, their grandson, Raymond Lewis Wildsmith, was commissioned by King George VI, to make a country house shoe that he could wear indoor mostly with his shooting hose. Raymond came up with a low heeled design that did not include laces and which could be comfortably slipped on and off. The construction of this shoe had a lot in common with the moccasin. It is a matter of conjecture as to whether he was familiar with the moccasin or that he came up with the design on his own in response to the very specific instruction he received from his patron. This design soon appeared in his ready to wear collection and was initially called the 582, and then subsequently the Model 98. Today they are now known as the Wildsmith Loafer. While they were designed for indoor wear in a casual fashion, they very soon gained in popularity and began to be worn as a casual choice for outdoor wear.
The Aurland Loafer from Norway & Hand Drawn Moccasin Model for Reorder by Gardner
The Aurland Loafer
At the beginning of the 20th century, Shoemaker Nils Gregori’s son Tveranger (1874-1953) introduced a loafer in the town of Aurland, Norway. Nils traveled to North America at the age of thirteen to learn the art of shoemaking and spent approximately seven years there. In 1930, he introduced a new design with heels which came to be known as the “Aurland moccasin”. This design was influenced by two sources, the first being the moccasins worn by the Iroquois, which he no doubt familiarised himself with during his stay in North America, and the second being the traditional moccasin-like shoes worn by the fishermen in his hometown of Aurland.
He slowly started marketing his design in the rest of Europe, where it became extremely popular. At that time, many Americans began visiting Europe where they stumbled upon these shoes and took a fancy to them. Many of them, of course, took them back and reintroduced them to America. They came to the notice of the editor of Esquire magazine who in turn took up the cause of these shoes and hence they began to become familiar to Americans back home. In the early 1930s, (according to some sources in 1933) the Spaulding family in New Hampshire sensed a business opportunity and started making shoes based on the Aurland Moccasin. They named it the Loafer which was a generic name for slip-on shoes in America.
Around 1940, the industrialist and Secretary of the Treasury, Arthur Gardner, bought a pair of Aurland shoes. Later, when he was unable to obtain them in the U.S. he made an unusual request to the Norwegian ambassador, providing him with a sketch of the “slippers”. Apparently, Gardner did not know where the shoes were made, but the ambassador recognized that he must have meant Aurland shoes. The local mayor organized production and three months afterward, four pairs of ”moccasins” were mailed to D.C.
Crockett & Jones Penny Loafer Model Boston in Scotch grain calf on a classic Last & Variation Mertin on a more modern last
The Penny Loafer
In 1936 (some sources put the date as 1934), the G.H.Bass shoe company introduced its version of the loafer, and the company is known for it to this day. Their design included a distinctive strip of leather (the saddle) of the shoe with a diamond-shaped cut-out. Their version of the loafer was named Weejuns (to sound like Norwegians – a nod to the Norwegian roots of the shoe) to differentiate them from the Spaulding loafer. Weejuns became immensely popular in America especially among the Prep School students in the 1950s, who coined the term Penny Loafer. Legend has it that they, wishing to make a fashion statement, took to inserting a penny into the diamond shaped cut out of their Weejuns. An alternate theory is that two pennies was sufficient to make an emergency call in the 1930s. Regardless of the theory, the name stuck, and the G.H.Bass penny loafer has achieved the status of a classic. For more about Weejuns, make sure to visit Ivy Style. In 1937, the American brand Nettleton trademarked the term loafer for “LADIES’, MEN’S, AND BOYS’ SHOES MADE OF LEATHER, RUBBER, FABRIC, AND VARIOUS COMBINATIONS OF SUCH MATERIALS”.
In the 1930’s the Duke of Windsor was a big proponent of penny loafers, and he often wore a brown and white two-tone Penny Loafer with his suits.
Bass Weejuns – Made in Maine Reddish Brown & Olive Green
The Tassel Loafer
It remains unclear what the roots of the tassel loafers are. Alan Flusser claimed tassel loafers were popular with the Ivy League set in the 1920’s though I have never seen any article, photograph, ad or illustration from that period mentioning or showing tassel loafers. Truman wore derby shoes with tassels, but he did not have tassel loafers. If you have any evidence regarding tassel loafers from the 1920’s, please leave a comment below!
Alden Tassel Loafer
Based on evidence we have seen, it seems more plausible that after the end of the Second World War the little remembered but rather debonair American movie character Paul Lukas bought a pair of oxfords with little tassels at the end of the laces. On his return to America, he took them to the New York shoemakers Farkas & Kovacs and asked them to make something similar. Not fully satisfied, Lukas then took them to Lefcourt of New York and Morris Bookmakers of Beverly Hills. Both of them in turn, and in a twist of fate, sent on the request to the Alden Shoe Company. The then President of Alden, Arthur Tarlow Sr., Came up with a slip-on pattern keeping the leather lace and tassel as a decoration. The Alden Shoe Co., realizing the potential of the shoe, continued to experiment with the design for another year finally launching it in 1950 through Lefcourt and Morris stores. The Tassel Loafer as it became to be called was a success, finding favor with the sophisticated set of New York and Los Angles. In 1957, Brooks Brothers approached Alden to make a line of tassel loafers especially for them. The resultant design was a tassel loafer with a decorative seam at the back part of the shoe which, to this day, remains exclusive to Brooks Brothers.
The Gucci Horsebit Loafer
The Gucci Loafer
While the loafer grew in stature in America, with the tassel loafer being worn with suits by the 1960s, it was not quite the same story in Europe. In Italy, this style of shoe was more widespread but all other Europeans considered the loafer to be a casual shoe that had no place in the city. However, things changed in 1968 when the Italian designer Gucci introduced a loafer with a golden brass strap in the shape of a horse’s snaffle bit across the front. Gucci opened his New York office in 1953 and noticed the popularity of the loafer. He refined the lines, added the bit (Gucci has a saddle making history) and made them in black (loafers were usually in brown in keeping with their status of being a casual shoe). The result was a shoe with just enough formality to make it acceptable to be worn with suits. These went on to be named the Gucci Loafer and helped establish the loafer in Europe and across the globe. Gianni Agnelli or John F. Kennedy were just a few of the big supporters that helped to establish Gucci Loafer. In 1969, Gucci sold 84,000 pairs of loafers just in their U.S. stores. As in keeping with the continued journey of the loafer, it crossed the pond into America where it was adopted by the 1970s businessmen and almost became a uniform for Wall Street types.
Up until Gucci designed this loafer, it was a brand merely known to insiders who appreciated saddles and quality luggage. The men’s loafer is also known as Model 175 and was already designed in the mid-1950’s. Initially, it was sold for approximately $14. Subsequently, Gucci developed the Loafer Model 360 for women, and the very similar model 350, which was offered in seven unusual colors. Consequently, the fashion journalist and critic Hebe Dorsey dedicated an entire article to the shoe which was published in the International Herald Tribune, which made the shoe an overnight success.
Since 1985, the Gucci Loafer has been part of the permanent exhibition of the Metropolitan Museum of Art in New York.
The Belgian Loafer
Another popular style is the so-called Belgian Loafer. Invented in the 1950’s by Henri Bendel, whose family store also brought Chanel, Dior and Balenciaga shoes to the U.S. It’s characterisitc features were:
A small bow that was easily recognized
Soft sole construction – the shoe was sewn inside-out
Unusual colors and materials
After the Bendel family sold their store in 1954, Bendel purchased two 300 year-old shoe factories in Belgium in 1956 and started producing men’s and women’s loafers. The shoe became an instant hit, and the bow was easily recognizable. As such he signle handedly rescued the Belgium shoe industry which earned him a Knightship of the Order of Leopold I. in 1964. Just, 6 years later he was made Knight Commander of the Order of Leopold II.
Bendel died in 1997 and although the shoes are sold around the world, the only retail store of the Belgian Loafers is located at 110 East 55th Street in NYC. Of course, you can also find them online.
Personally, I prefer either a tassel oafer over Belgian loafers or a slipper. As such I have no need to Belgian Loafers but if you enjoy extravagant shoes, Belgian Shoes may be the right fit for you.
Since loafers are casual shoes, most of them are black or Blake rapid stitched, while occasionally you can also findGoodyear welted loafers. While these are a little heavier, they offer an additional layer of cork, which makes walking in them a bit more comfortable though the shoe will also be heavier. For casual summer use, an unlined, Blake stitched loafer might be the better choice if you don’t intend to walk overly much in them. On the other hand, if you are looking for a more robust multi-season loafer, a Goodyear welted version with leather lining is probably the better choice. Twice a year Gucci releases a new version of their loafers, and while the summer ones are unlined and made of very thin leather, the fall-winter collection is leather lined and made of thicker leathers.
Slip on Shoe – Not a Loafer because it lacks the Moccasin construction
Slip-Ons – Not Loafers
Many men and women confuse slip-on shoes with loafers. As the name suggests, you can slip on the shoe just like a loafer but it lacks the moccasin seam on the uppers and looks more like a regular oxford or brogue. The slip-on is favored by men who wear business suits when they fly because you can easily pass security and unlike a loafer, it is appropriate with a pin stripe business suit.
Scarosso Model Mezzano Tassel Loafer in black suede with red tassels
Loafer Style Advice
The Loafer is a piece of footwear that straddles the two worlds of casual and a more formal style, making it quite a unique piece in that respect. No matter what you read, a loafer is never a truly formal shoe because of its casual heritage.
Gucci loafers are often combined with all sorts of outfits. Of course, using a black, polished box calf leather with leather lining and refining the shape make the loafer more formal than an off white, unlined Gucci summer loafer in suede but at the end of the day, it is still a loafer and not suited for tuxedos or white tie ensembles. Likewise, it is historically not appropriate to wear one with a classic three piece business suit because it is simply too casual. On the other hand, a casual suit will look just fine with tassels.
Selection of worn out Gucci Loafers
Tassel loafers. In the U.S. many businessmen in their fifties wear business suits or sport coats with slacks and black or brown tassel loafers. As a rule of thumb, black or oxblood tassel loafers are about as formal as a navy blazer with grey flannel slacks. Of course, anyone can wear anything today but if you have an interest in classic men’s clothing, you care about history and the evolution of certain clothing pieces. Wearing tassel loafers with a business suits would probably not considered to be a faux pas, but I still encourage you to wear it with casual suits and blazer / sport coat combination and choose an Oxford with more formal garments.
Penny loafers are a perfect companion for corduroy pants, chinos, flannel slacks and in the summer even linen orseersucker. In terms of formality, they rank just slightly below a tassel loafer and it is a great companion for a blazer outfit with Oxford shirts and a tie or bow tie.
In a casual setting the loafer can replace any of your other casual shoes to add a bit of dash to your look. However unlikeBoat Shoes, it is recommended that you keep your socks on when you wear your loafers. Casual loafers can be worn with denims and khakis, and some men even wear them sockless with shorts. At the end of the day, you have to decide what to wear, though personally, I would wear loafers mostly during the day, and predominantly with combinations and casual suits. However, the beauty of rules is that you can break them elegantly once you have mastered them, whereas men who don’t have a clue about clothing history, often look it.
What Loafers to Buy?
Every man should have at least one pair of loafers. Unfortunately, there is not one style that is objectively more necessary than another. While some would consider the penny loafer or Gucci loafer the number one choice, I think tassel loafers make a good first pair because you can do anything you would o with the other loafers, but the tassels add a unique touch to your wardrobe.
If you are not sure where to buy loafers, the following should help you to narrow it down a bit because you can literally find thousands of loafer options around the world.
Monaco Penny Loafer & Variation by Gaziano Girling
If you want to invest in a penny loafer, you have many options. Bass Weejuns offers foreign made models for $118, Made in Maine versions for $295, and about twice as much for shell cordovan. I haven’t tried either of them, but I’d assume the Made in Maine is of higher quality. Apart from that, you can also find them from Allen Edmonds ($225 – $365), Alden ($498), Rancourt ($225), Brooks Brothers ($198). For a more high-end interpretation of this style, take a look at Gaziano Girling. In Europe, Jay Butler offers an affordable RTW option for under $150, and Crockett & Jones offers a large selection of different styles and lasts.
jfitzpatrick Tassel slip-on Ravenna in navy, short nap suede
All the brands mentioned above produce tassel loafers as well. Also, Meermin offers interesting budget tassels; Scarosso has an affordable MTO Program, and JFitzpatrick offers suede tassel slip-ons, which are technically not loafers. For an excellent selection of various penny and tassel loafers, take a look at Pediwear.
Although copied many times, Gucci is still the originator of the shoe, however bear in mind that they issue many different versions in gold and silver horsebit hardware and different styles. Priced between around $450 – $630 you certainly pay much more for the brand name than for the quality of leather and workmanship. Personally, I’d prefer to invest that kind of money into more quality and buy from places like those mentioned above, but each to his own. If you want a Gucci loafer, the most classic bit loafer is black leather with gold hardware, which sells for $590.